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Strategic Planning for 2020 – LIVE WEBINAR SERIES

January 13 @ 12:00 pm1:00 pm


FREE, ONLINE lunch time webinar that runs from 12 noon to 1 pm.

Email tina@wwcf.ca to register

Topics to be covered on Monday Jan. 13:

  • Mission Statement – what are you trying to achieve? What is your core mission that all decisions can be measured against?
  • Target Customers – who are the customers that have been buying in the past? Will you try to target a new group of customers?
  • Industry Analysis – what’s happening and what are the opportunities
  • Competitive Analysis – review what your competitors are doing and what their online presence looks like compared to yours.


Topics to be covered on Monday Jan. 20:

Your Marketing Plan for 2020

  • Website
  • Social media
  • Print – brochures, business cards and posters
  • Paid Advertising
  • Networking

Topics to be covered on Monday Jan. 27:

  •     Your Team – who is helping you this year?  Do you need additional help?
  •     Operations Plan – any new equipment, systems or efficiencies to put into place?
  •     Financial Projections – Sales Forecast and Projected Income Statement


January 13
12:00 pm – 1:00 pm
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