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The ‘Why’ of Marketing – Creating reason and transparency for every marketing dollar spent.
February 26, 2015 @ 1:30 pm – 4:00 pm
Facilitated by Intrigue Media Solutions Inc.
During this seminar we will discuss:
Starting with the Why – Why do you do what you do every day? Importance of the why behind your message
The Ideal Customer – Who are your best clients? Identifying your ideal customers and audience
The Message – What message will capture this audience’s attention? Telling your story and capturing your audience’s attention
The Medium – Where will you place your message? Identifying marketing media that will allow you to get in front of your ideal audience
The Measurement – Are your marketing efforts working? Determining where your marketing dollars are going and what is working
This is a very interactive workshop so we encourage you to attend, share ideas and actively evaluate your marketing efforts. No remote conferencing will be offered for this event as live participation is needed.